REVSET LABS · EXPERT GUIDE·CRM & Contacts

Configure Two-Step Order Form Thank You Pages & Redirects in GoHighLevel

1,236 words·5 min read·Updated 27 April 2026·beginner·

Arsalan ZaffarLinkedIn

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Quick Answer

To configure the thank you page and redirects for your Two-Step Order Form, go to Sites → Funnels (or Websites), select your funnel, click Edit Page on your order form step, and adjust the form's redirect settings. This ensures customers land on the correct post-purchase page immediately after completing their purchase. The process typically takes 5-10 minutes.

Key Takeaways

✓Always create a dedicated thank you page within your funnel to maintain a consistent customer journey.
✓Configure the order form element's 'On Submit' action to either go to the next step in the funnel or a specific URL.
✓Use GoHighLevel's workflow automation for advanced conditional redirects based on product purchased or other criteria.
✓Verify your redirect settings by testing the entire purchase process from start to finish.
✓Ensure your thank you page has conversion tracking pixels installed to accurately measure purchase success.

Why is a Thank You Page Important for Your Two-Step Order Form?

A well-configured thank you page is crucial for any sales process, especially after a customer completes a Two-Step Order Form in GoHighLevel. This page is more than just a confirmation; it's an opportunity to reinforce their purchase decision, provide immediate value, and guide them to the next steps. Without a proper redirect, customers may feel lost or unsure if their order was successful, leading to a poor experience and potentially unnecessary support requests.

✅ A thank you page confirms a successful transaction, builds customer trust, and provides a clear next step in their journey with your brand.

🔥 Pro Tip

Use your thank you page to offer a small, relevant upsell or cross-sell. Since the customer just purchased, they are in a buying mood. A well-placed, low-friction offer can significantly increase your average order value.

How to Access Your Funnel and Order Form Settings

Before you can configure the thank you page, you must locate the specific funnel and the page containing your Two-Step Order Form. GoHighLevel organizes all your marketing assets under the 'Sites' menu. Ensure you are in the correct sub-account if you manage multiple businesses.

Navigate to Sites — From your GoHighLevel dashboard, click on Sites in the left-hand navigation menu. This is your central hub for all websites, funnels, blogs, and forms.

Select Funnels or Websites — Choose either Funnels or Websites depending on where your Two-Step Order Form is hosted. Most order forms are part of a sales funnel for optimized conversion paths.

Locate Your Funnel/Website — Find the specific funnel or website that contains your Two-Step Order Form from the list. Click on the funnel's name to open its overview.

Identify the Order Form Page — Within your funnel steps, identify the page that hosts your Two-Step Order Form. This is typically a 'Sales Page' or 'Checkout Page' step.

Edit the Order Form Page — Click the Edit Page button next to the identified order form page. This action opens the GoHighLevel page builder, where you can modify the page's content and element settings.

⚠️ Always ensure you are editing the correct funnel and page. Modifying the wrong page can disrupt live campaigns and customer experiences.

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How to Configure the Two-Step Order Form Redirects

Once inside the page builder, you need to select the Two-Step Order Form element itself to access its specific settings. These settings control what happens immediately after a customer successfully completes their purchase.

Select the Two-Step Order Form Element — On the page builder canvas, click directly on your Two-Step Order Form element. A green border will appear around it, and its settings panel will open on the left.

Access Form Settings — In the left sidebar, ensure you are on the Settings tab for the selected form element. Scroll down to find the 'On Submit' or 'Redirect Action' options.

Choose Redirect Type — Under the 'On Submit' section, you will see a dropdown menu. Select how you want the customer to be redirected after a successful purchase. Your options are generally 'Go to next step' or 'Go to website URL'.

Set 'Go to next step' (Funnel Specific) — If you choose Go to next step, the customer will be redirected to the next designated step in your funnel sequence. This is ideal if your thank you page is the immediate next step after the order form page.

Set 'Go to website URL' (Custom URL) — If you choose Go to website URL, a new field will appear. Enter the full URL of your thank you page or any other page you want the customer to land on. This is useful for external thank you pages or specific internal pages not directly in the funnel sequence.

Save Your Changes — After configuring your redirect settings, click the green Save button in the top right corner of the page builder. This ensures all your changes are applied and live.

⚠️ Do not forget to save your changes after adjusting the redirect settings. Unsaved changes will not take effect, and your customers will not be redirected correctly.

✅ By default, GoHighLevel usually sends customers to the next step in the funnel. If you have a dedicated thank you page as the next step, this is the most straightforward option.

🔥 Pro Tip

Always create a dedicated 'Thank You' page within the same funnel. This keeps your customer journey streamlined and makes tracking and navigation easier. Name it clearly, like 'Order Confirmation' or 'Thank You for Your Purchase'.

Advanced Redirects: Conditional Logic with Workflows

While the order form element's settings handle a universal redirect, some scenarios require more advanced, conditional redirects based on what the customer purchased. For example, if a customer buys Product A, they go to Thank You Page A; if they buy Product B, they go to Thank You Page B. This level of customization is handled through GoHighLevel's Workflow Automation.

Navigate to Workflows — From your GoHighLevel dashboard, click on Automation in the left-hand menu, then select Workflows.

Create or Edit a Workflow — Create a new workflow or edit an existing one related to your sales funnel. This workflow should trigger upon a successful purchase.

Set Workflow Trigger — Add a workflow trigger such as Order Form Submitted or Opportunity Status Changed (to 'Won'). Filter this trigger to your specific funnel and order form.

Add Conditional Logic — Insert an If/Else condition into your workflow. This condition will check specific details of the purchase, such as 'Product Purchased is [Product A]' or 'Total Amount is [X]'.

Implement Redirect Action — Under each branch of your If/Else condition, add an action step that sends the customer to a specific page. This typically involves updating a custom field to store the redirect URL, then using a 'Send SMS' or 'Send Email' action with a personalized link, or, for more direct control, a custom code action (if advanced knowledge is available) to perform an immediate redirect via a tracking script on the thank you page itself.

Publish Workflow — Once your conditional logic and actions are configured, save and Publish your workflow. Test it thoroughly to ensure redirects work as expected for all conditions.

⚠️ Conditional redirects through workflows require careful planning and testing. Incorrect logic can lead to customers being sent to the wrong page or not being redirected at all.

✅ Workflows unlock powerful automation capabilities, allowing you to tailor the post-purchase experience precisely to each customer's specific purchase details.

🔥 Pro Tip

For simpler conditional redirects, sometimes a 'smart link' or dynamic content on a *single* thank you page can adapt based on URL parameters passed from the order form, removing the need for multiple distinct thank you pages.

Troubleshooting Common Issues

⚠️ My customer is not redirected after purchasing, or they see a blank page.

First, ensure you clicked Save in the page builder after setting the redirect. Second, check the order form element's 'On Submit' action. Make sure it's set to either 'Go to next step' (and the next step exists) or 'Go to website URL' (and the URL is correct and accessible).

⚠️ The customer is redirected to the wrong thank you page.

Verify the URL entered in the 'Go to website URL' field is exact, including 'https://'. If using 'Go to next step', check the order of steps in your funnel to ensure the intended thank you page is immediately after the order form page.

⚠️ My conversion tracking pixel isn't firing on the thank you page.

Ensure your tracking pixel (e.g., Facebook, Google Analytics) is correctly installed on the thank you page itself. Open the thank you page in the editor, go to Settings → Custom CSS/HTML, and paste the tracking code into the 'Custom Head HTML' section. Save and test.

⚠️ I need different thank you pages based on the product purchased, but the form only allows one redirect.

Implement conditional redirects using GoHighLevel's Automation → Workflows. Create a workflow triggered by 'Order Form Submitted', add an 'If/Else' condition to check the 'Product Purchased', and then use subsequent actions to direct the customer. This might involve sending a 'redirect' email or using custom scripts if truly dynamic page changes are required immediately.

⚠️ The thank you page loads, but the purchase details (e.g., customer name, product) are not displayed.

The Two-Step Order Form does not automatically pass purchase details to the thank you page for display without custom code or integration. To show details, you typically need to use custom values (if passed via URL parameters) or integrate with a CRM to pull data. For basic confirmation, just confirming the order was received is sufficient.

Common Mistakes to Avoid

→Forgetting to click the 'Save' button in the page builder after making changes to the order form's redirect settings.
→Using an incorrect or broken URL for the 'Go to website URL' option, leading to 404 errors or irrelevant pages.
→Not having a dedicated thank you page and instead redirecting to a generic home page, which creates a poor post-purchase experience.
→Assuming conditional redirects are built into the order form element directly, rather than requiring GoHighLevel's workflow automation.
→Neglecting to test the entire purchase process after making changes, which can leave broken redirects unnoticed.

Frequently Asked Questions

QWhat is the primary difference between 'Go to next step' and 'Go to website URL' for order form redirects?

The 'Go to next step' option is ideal when your thank you page is already set up as the immediate next step in your GoHighLevel funnel. It automatically directs the customer to that specific page within the funnel sequence. 'Go to website URL' provides more flexibility, allowing you to input any external URL or a specific internal GoHighLevel page URL, even if it's not the next sequential step in the current funnel. Choose 'Go to next step' for simplicity within a funnel, and 'Go to website URL' for external pages or specific internal pages outside of the direct funnel flow.

QCan I have different thank you pages based on the product a customer purchases through the Two-Step Order Form?

Directly within the Two-Step Order Form element settings, you can only set one universal redirect. To implement different thank you pages based on the specific product purchased, you need to leverage GoHighLevel's **Automation → Workflows**. You would set up a workflow that triggers upon a successful order, uses an 'If/Else' condition to check which product was bought, and then performs an action to redirect the customer to the appropriate thank you page. This often involves updating a custom field with a URL and then using a communication action to provide that link.

QHow do I ensure my conversion tracking pixels (e.g., Facebook, Google Ads) fire correctly on my thank you page?

To ensure your conversion tracking pixels fire correctly, you must embed their code snippets directly onto your thank you page. In the GoHighLevel page builder, navigate to your thank you page, then go to **Settings → Custom CSS/HTML**. Paste your tracking pixel code into the 'Custom Head HTML' section. This places the pixel in the `<head>` section of your page, allowing it to load and track conversions when a customer lands on the page. Always save your changes and test the entire purchase flow to confirm the pixel is active.

QWhat should a good thank you page include to maximize its effectiveness?

A good thank you page should clearly confirm the customer's purchase, express gratitude, and provide immediate next steps. It should include the order confirmation number, details about what happens next (e.g., 'Check your email for login details'), and links to support or relevant resources. You can also use it to offer a small, relevant upsell or cross-sell, invite them to join a community, or share valuable content. The goal is to reinforce their purchase, build trust, and continue the customer journey.

QI've updated my redirect, but it's not working on the live page. What should I check?

If your redirect isn't working on the live page, start by ensuring you clicked the green **Save** button in the GoHighLevel page builder after making your changes. Then, clear your browser's cache or try accessing the page in an incognito window to rule out caching issues. Double-check the order form element's 'On Submit' settings to confirm the correct redirect type and URL are selected. Finally, test the entire purchase process from start to finish to confirm the redirect functions as expected for a real customer.

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Arsalan Zaffar

Revset Labs · Revenue Systems · 78+ GHL Builds

Arsalan writes GHL guides from real build experience — 78+ systems, $9.2M in client pipeline. Wharton, CXL & Google certified.

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Tags:GoHighLevelTwo-Step Order FormThank You PageRedirectsFunnelsWorkflows